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Industry Gathers to Discuss Best Practices for Connecting with the Digital Consumer

3R1B8686_smAfter a successful launch in 2015, this year’s Best Practices for Consumer Products conference moves to Chicago, October 3-5. The conference theme, Digital Readiness: Evolving the Consumer Enterprise, echoes what Eventful Conferences’ in-depth research tells us: the impact that digitalization will have on consumer behavior and therefore, consumer products companies, is changing how they make, distribute, and market their products.

In the age of the digital consumer, “it is no longer the consumer ‘products’ industry, it’s the consumer ‘outcomes’ industry.” This quote from SAP’s head of consumer products, E.J. Kenney is a brilliant encapsulation of the transformation that is going on – and will continue to drive change and growth – in this diverse industry.

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Filed under: Conference News, Industry News

Infographic: Why Attend BP4CP in 2016

As technology and digital continue to disrupt and infringe upon the consumer products industry, it is more important than ever to join us to hear solutions and expertise from your peers on how to evolve the enterprise through digital innovations. No other conference will offer you a more in-depth look at the latest solutions and strategies for the complex industry issues you are faced with today. You will leave Best Practices for Consumer Products with a network of professionals and experts who you can call on year-round. It’s time to evolve the industry with digital solutions.

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Filed under: Conference News, Industry News
 
 

Thank You to Last Years Sponsors

 
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    SAP
     
    Collaboration between
     
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    Eventful Conferences
     
    Collaboration between
     
  •  
    ASUG
     
    Collaboration between
     
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    Capgemini
     
    Gold Sponsor
     
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    PwC Strategy&
     
    Gold Sponsor
     
  •  
    Cognizant
     
    Platinum Sponsor